Helix Medical buys stake in Irish medical company – Plastics News Report

Posted on 10/16 at 11:10 AM

Injection molder and medical device contract manufacturer Helix Medical LLC is taking a 50 percent stake in a second Irish medical manufacturing company headed by Ireland medical entrepreneur John O’Shaugnessy.

 

Digital Marketing in the Pharmaceutical Industry: ROI or RIP!

Posted on 10/09 at 04:46 PM

 

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As the Pharmaceutical Industry continues to follow its inevitable route to market consolidation, take over and acquisition, the next round of budget cuts is just around the corner. Depending on what sector of the supply chain to this industry you are in this can be a good thing or a bad omen. Certainly the rise in the influence of medico / legal departments on marketing campaigns over the last decade led many to believe that the days of the imaginative marketing campaign were at an end. The restrictions on the promotional items budget added to the atmosphere of stagnation and a straight jacket approach to marketing.

 

IMI presents webcam presentation “Making Digital Marketing Work for UK Pharma”

Originally posted on 09/27 at 04:39 PM
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On 22 September 2010, Peter Mas-Mollinedo, Managing Director of International Medical Information was a guest speaker during a webcam called “Making Digital Marketing Work For UK Pharma”.

 

Health PR Zone Launches

Originally posted on 09/27 at 04:33 PM

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Healthcare PR now has a new tool: today marks the launch of Health PR Zone, which gives the press release author guaranteed publication in a growing number of established UK and European medical journals.

Exclusive agreements with ICR-UK and International Medical Information (IMI) provide access to over 165,000 healthcare professionals who have opted-in to receive titles including Evidentia, eMedicore, European Doctor News and are published up to 6 times per year.

 

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